Venice Album is an Italian company leader in the production and printing of wedding photo albums. They chose to redesign their website in 3 languages in order to enhance the wide range of products and strengthen their presence online through digital marketing campaigns.
increase in international visits through Google Ads campaigns
render products on the website
Venice Album allows professional photographers to focus on their photographic art, offering them the opportunity to provide customers with a complete range of solutions for wedding albums: with photo printing, offset, high-quality paper and leather covers. 100% Made in Italy.
Venice Album wishes to improve its appearance online by completely rethinking the presentation of products from scratch through hundreds of renderings presented in three languages and through a new responsive website.
The new website for Venice Album has been planned and created with responsive technology in three languages: English, Italian, and Spanish. All content is managed through a customization of CMS Expression Engine which allows maximum flexibility for the website’s graphic design.
The website’s content has been written following SEO principles, together with Venice Album with the aim of improving the company’s presentation, 100% enhancing Made in Italy products and positioning the website in main search engines.
With a strong qualitative reputation among photographers, we decided to enhance the testimonies of photographers from all over the world who have chosen Venice Album as a partner for printing wedding albums. For this purpose, a testimonial section has been created to strengthen the reliability of Venice Album, especially with regard to new visitors to the website.
Google Ads remarketing campaigns are tracked and optimized using the Google Analytics system implemented on the website.
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